Language
Playing The Corporate Language Game. An investigation of the genres and discourse strategies in English used by Dutch writers working in multinational … Studies in Language & Communication)
Product Description
An increasing number of business people are regularly required to communicate effectively and efficiently in a language that is not their own. The tasks that international business writers carry out, have therefore become a recent focus of attention for communication researchers and language practitioners, particularly within multinational corporations where the majority of the workforce needs to communicate both in English and the local language.
Playing … More >>
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English-Only Europe?: Challenging Language Policy
Product Description
English-Only Europe? explores the role of languages in the process of European integration.
Languages are central to the development of an integrated Europe. The way in which the European Union deals with multilingualism has serious implications for both individual member countries and international relations.
In this book, Robert Phillipson considers whether the contemporary expansion of English represents a serious threat to other European languages. After… More >>
English-Only Europe?: Challenging Language Policy
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